Hysbysiad dyfarnu contract
Canlyniadau'r weithdrefn gaffael
Adran I:
Endid
contractio
I.1) Enw a chyfeiriad
West Midlands Combined Authority
11658734
16 Summer Lane
Birmingham
B193SD
UK
Person cyswllt: Chanel Herbert
E-bost: chanel.herbert@wmca.org.uk
NUTS: UKG31
Cyfeiriad(au) rhyngrwyd
Prif gyfeiriad: https://www.wmca.org.uk/
I.4) Y math o awdurdod contractio
Awdurdod rhanbarthol neu leol
I.5) Prif weithgaredd
Arall: Data Segmentation and Visualisation
Adran II: Gwrthrych
II.1) Cwmpas y caffaeliad
II.1.1) Teitl
Bespoke Citizen Segmentation Tool and Visualisation
Cyfeirnod: PRT-TFWM-SMG-2025-0003
II.1.2) Prif god CPV
72322000
II.1.3) Y math o gontract
Gwasanaethau
II.1.4) Disgrifiad byr
Provision of a segmentation tool to provide actionable citizen insights, enabling WMCA to design better
services, influence behaviour change, and improve communications across its strategic priorities
II.1.6) Gwybodaeth am lotiau
Mae’r contract hwn wedi’i rannu’n lotiau:
Na
II.1.7) Cyfanswm gwerth y caffaeliad
Gwerth heb gynnwys TAW: 175 980.00 GBP
II.2) Disgrifiad
II.2.3) Man cyflawni
Cod NUTS:
UKG
II.2.4) Disgrifiad o’r caffaeliad
Procurement of a segmentation tool to provide actionable citizen insights, enabling WMCA to design better
services, influence behaviour change, and improve communications across its strategic priorities
II.2.5) Meini prawf dyfarnu
Price
II.2.11) Gwybodaeth am opsiynau
Opsiynau:
Na
II.2.13) Gwybodaeth am Gronfeydd yr Undeb Ewropeaidd
Mae'r broses gaffael yn gysylltiedig â phrosiect a/neu raglen a ariennir gan gronfeydd yr Undeb Ewropeaidd:
Na
Section IV: Gweithdrefn
IV.1) Disgrifiad
IV.1.1) Y math o weithdrefn
Dyfarnu contract heb gyhoeddi galwad am gystadleuaeth yng Nghyfnodolyn Swyddogol yr Undeb Ewropeaidd ymlaen llaw
Cyfiawnhau'r weithdrefn ddyfarnu a ddewiswyd:
Mae’r caffaeliad y tu allan i gwmpas cymhwysiad y gyfarwyddeb
Esboniad
Awarded to Experian Limited on the basis that WMCA wish to buy a service that is additional (partly repeat) provisions of an existing supplier via a compliant route.
The CCS Contract Award Service was used to reduce an extensive list of suppliers to a shortlist of four (4) based on the requirement (ref. 69968), with Experian Ltd identified as the only supplier offering a provision that fully met the specification.
IV.1.8) Gwybodaeth am Gytundeb Caffael y Llywodraeth (GPA)
The procurement is covered by the Government Procurement Agreement:
Na
Section V: Dyfarnu contract
Dyfernir contract/lot:
Ydy
V.2 Dyfarnu contract
V.2.1) Y dyddiad y daeth y contract i ben
21/01/2026
V.2.2) Gwybodaeth am dendrau
Nifer y tendrau a ddaeth i law: 1
Dyfarnwyd y contract i gr?p o weithredwyr economaidd:
Na
V.2.3) Enw a chyfeiriad y contractwr
Experian Limited
653331
Nottingham
UK
NUTS: UKF
BBaCh yw’r contractwr:
Na
V.2.4) Gwybodaeth am werth y contract/lot (heb gynnwys VAT)
Amcangyfrif cychwynnol o gyfanswm gwerth y contract/lot: 180 000.00 GBP
Cyfanswm gwerth y contract/lot: 175 980.00 GBP
V.2.5) Gwybodaeth am is-gontractio
Section VI: Gwybodaeth ategol
VI.4) Gweithdrefnau adolygu
VI.4.1) Corff adolygu
The High Court of England and Wales
London
UK
VI.5) Dyddiad anfon yr hysbysiad hwn
26/01/2026