Disgrifiad caffael
Life Sciences Hub Wales seeks to procure and implement a Framework Agreement for the provision of Creative and Content Services.
In this context, Creative and Content Services are defined as the strategic development, creation, and delivery of high-quality, audience-focused content and creative outputs across multiple channels, formats, and platforms.
The services provided via the Creative and Content Services framework will support Life Sciences Hub Wales’s communications, engagement, marketing and brand objectives.
Life Sciences Hub Wales requires the strategic development of creative content. Emphasis is placed on strategic; all creative content to be sourced via the framework is to be conceptualised and designed with intention, so that all assets align to, and where appropriate seek to improve or add value to, overarching brand identity, communication plans and campaign effectiveness.
There is an overarching strategic wrap-around requirement consistent throughout all framework activity to ensure alignment, consistency and connectivity to wider brand development, content planning and campaign delivery.
As such, Life Sciences Hub Wales seeks to appoint suppliers to the Creative and Content Services that have the experience, expertise and vision to design promotional materials, corporate publications, event collateral and multimedia assets with clear conceptual and strategic-alignment, as opposed to standalone designs with no consideration for wider context.
The full specification is provided within the Invitation to Tender document further contextualises and defines the Life Sciences Hub Wales requirements and service expectations via the framework.
Life Sciences Hub Wales envisages the ad-hoc provision of a range of design material, content and collateral. The nature of the projects and tasks required during the period of the agreement will be varied and dependent on priorities identified by Life Sciences Hub Wales.
Each instance of activity as required by Life Sciences Hub Wales will be called-off via the framework as a distinct package of work, in-line with the framework governance process.
The intention is to award a position on the framework to up to two (2) suppliers.